JCDecaux SE and IMC Enter into Joint Venture

Promoting their respective out-of-home adversising businesses in Costa Rica, Guatemala, El Salvador, Honduras, Nicaragua, and Panama.

JCDecaux SE, the world’s number one in outdoor advertising, retained Posse Herrera Ruiz in Colombia to assist with Colombian legal aspects of its announced acquisition of a 70% stake in IMC, a leading outdoor advertising company in Central America and the number one outdoor advertising company in Costa Rica.

As part of the transaction, the remaining shareholders of IMC contributed their 30% stake in IMC in exchange for a 9% share in the new company that consolidates JCDecaux’s activities in Central America across six countries (Guatemala, Panama, Costa Rica, El Salvador, Honduras, and Nicaragua).

This new joint venture will be owned by JCDecaux SE (51%), Publigrafik, Top Partners, and former shareholders of IMC.

by JCDecaux SE (51%), Publigrafik, Top Partners, and former shareholders of IMC.
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DEAL VALUE: ABOVE USD 5M

SIGNING DATE: Wednesday, July 31, 2024

CLOSING DATE: Wednesday, October 02, 2024

Cross-border matter:
Colombia, Belize, Costa Rica, Guatemala, El Salvador, Honduras, Nicaragua and Panama.

Stake in Colombia: 100%

Legal Advisors

Counsel to JCDecaux

BLP Legal

Leading Partner: Adriana Castro
Other Lawyers: Aurora Solis and Adriana Acuña

Posse Herrera Ruiz

Leading Partner: Gabriel Sánchez
Other Lawyers: Camila Pérez

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